Small businesses: How do you find new clients?

When starting a business, meeting clients is one of the first steps to increase sales.

I sell IT support to small service businesses with less than 5 employees on the US east coast.

My main current strategy is looking for businesses in Google Maps or Linkedin, then looking for their numbers on Apollo io, and cold-calling or emailing them.

Of course I do network with contacts from my personal and professional network, but I don't think that's scaleable, a business needs a scaleable way to find clients that's independent of the contacts and good will of their founder.

What's your marketing strategy for new enterprises?

Regards, Tom.